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If you sell products or services on your website, one immediate integration is transactions tracking, to track ecommerce orders and sales on your website. By tracking transactions, you can then compute total sales, return on investment (ROI), and then correlate them with other key performance metrics, such as sources, keywords, banners, and geographical information. 

In Google Analytics, the integration is done with javascript, and is straightforward to implement, and will allow you to show reports for the store, as well as individual reports for each product. 

See Also:

• Web Marketing, Tip 1: Tracking Web Campaigns